Some weeks for example a client having struggled to achieve a particular goal may just want to spend time understanding more about themselves and their motivations, raising their own personal awareness rather than focus on taking specific action. Alison Callan, clarity & success coach shares everything about her group coaching program. If you don’t have an email list or have a very small list, here are two additional ways you can promote your program: Step #1: Make a list of 50 people you are closest to. Your ‘delete’ group should have no more than 10 people in it. 2. Try it out for a week or two, see if my clients is getting awesome results and if I’m enjoying it. Section #2: People that know people that need your coaching service. YES! • Then we’d come up with 1-2 super simple daily actions they could take to hit the goal Your Action Items: Remember, above all, preserve the relationship. I recommend trying these methods only if you have been writing and publishing for at least 3 months. Decide on your pricing. Also, give them time. 3. Today I’m going to show you everything we’ve learned and how you can do the same thing. Accountability works as a solid support system for your group members to: Continue feeling motivated and creatively inspired throughout the time you have together, Complete coaching activities, worksheets, audio or video lessons or any other element you share in your program. One thing I do ensure happens during a coaching programme is that time is taken out to stand back and review progress with my coachees and check whether any outcomes identified at the beginning of the programme are being met. A few months ago Matt was completely starting from scratch, no email list, no website…nothing. When it comes to group coaching programs, I've been around the block more than a few times. Where do you find these connections? This should determine what to include in your coaching programme. Reply. It’s not to pitch them. Partners are responsible for checking in on each other's progress. Don’t spend weeks getting these things configured. One nice thing about Gumroad is you can set up payment plans in just a few minutes and it handles all of the recurring monthly payments as well. Growing a list, building a relationship with that list and serving that list by offering products that solve real problems is the single most effective way to grow a business. Three more people signed up within hours of that second email. Contributing Author: Jennifer Britton is the author of Effective Group Coaching (Wiley,2010). • Physical touch points like snail mail, monthly book gift, physical welcome packet, etc.? You should also consider how you want to deliver your group coaching program. I've created programs from scratch for myself and for my clients. With their free trial, you can see which of your blog posts have the most social shares. There is an easy way around that. • Some kind of teaching or material? Your email address will not be published. • Skype or Zoom calls? Response #2: Light response – For people that respond, but don’t give you much feedback, slow play them. Some studies show accountability can boost goal-achievement from 70% to up to an epic 95%. A great group coaching program works like a container for your clients and for you, the coach, to see exponential progress and momentum in your business and in your life. Always be collecting stories. The purpose of this step is 100% what you are asking in the email. Here are three methods to help discover that pain point: Think of the people you interact with on a daily basis: How do you find yourself currently “coaching” people? That means they aren’t super interested and most 9/10 times they aren’t interested in the program. Action Item #2: If you don’t have ANY success stories of people you’ve helped, reach out to a few friends or your most loyal readers and offer them a free session. This is what your worksheet will look like: 2. A thought leader in the realm of group coaching she has been working with teams and groups since the late 1980s. • Each day I’d send a text to check in on their progress However, sometimes this awareness may be achieved naturally without any particular need for a dedicated session. If not then we will explore why, and they are no longer relevant to the coachee we will adjust these goals. Step #2: Get that list of 50 people to help you get your first client, Alternative Approach: Prospect in relevant Facebook groups. • Phone calls? Question #2: What if I have a super-small email list? And the only consistent communication with them has been my weekly email. Respond to them with this basic approach: Thanks so much for the ideas and support! If this sounds good to you, think about offering a yearly fee at an attractive price point to motivate potential clients to commit for longer time frames. Choose your program structure. Don’t be afraid of a small list. Sidenote: Relationships are the single most valuable thing in life. Criteria #2: Do you think they would join if you made it easy for them? In my own coaching sessions we do spend time at the outset exploring what overall outcomes the client wants from coaching and then more specifically what goals they want to be achieving along the way. Kay. Pick a specific problem to solve. Ask your friends and family and follow up like crazy, do what it takes.
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